Tova was born in Israel. She practiced law and worked as an Employment Attorney for two years before moving to the UK in 2006 to pursue a career in performing arts. Tova went on to write, act and produce several short films and a TV pilot. She started her successful blog - My Thoughts About Stuff - in 2015 where she shared the struggles she faced as a mother. In less than three years her blog made her into an internet sensation with her blunt rants about motherhood, marriage, sex and all things taboo. Her viral online series 'Mom Life Crisis' which documents her own mid life crisis resonated with millions of women across the world and later became a documentary film on Amazon Prime Video.
In March 2019 Tova released her first book ‘F*cked at 40: Life Beyond Suburbia, Monogamy and Stretch Marks’. Tova takes the reader on her journey of rediscovering who she is after motherhood and beyond the norms society forces upon women, whilst encouraging them to break free and just be themselves. Tova's second book ‘You Did What?’, a collection of funny and outrageous confessions from every day people from around the world, was released in September 2021. Tova wrote her third book in 2023, ‘ A Survival Guide To Your 40s’ for ‘Wonderbly’ who create personalised books for kids and adults, this book is everything you need to know about your fabulous 40s! Tova’s guide covers lots of topics from hormone changes to friendships and money.
Tova has had two sell out tours both in the US and in the UK and will be performing across Europe from September 2024 which is promoted by Live Nations. Tova also runs Female Empowerment Retreats in the Algarve. The retreat is a place where women from all over the globe come together to feel empowered and reconnect, these ladies learn to tackle shame and feel confident at any size/age whilst creating female friendships that are ever lasting.
Tova has created numerous viral videos about feminism and women’s rights. She is dedicated to promoting gender equality and championing women through her live performances and books, as well as her work as a podcaster and digital creator.
Tova moved to Portugal from London and is currently living with her husband and three daughters just outside Lisbon.